Our Story
Hello! Learn all about Be You by Caitlin right here.
Caitlin Mios, the founder of Be You by Caitlin, is all about boosting peoples’ confidence and empowering those around her. She’s your #1 hype girl— a personality with a splash of sass and a huge dose of fun.
As the mother of two young boys, and living an active life on the Surfcoast, Caitlin completely understands how life gets crazy busy; and when life gets in the way, women often put their needs last.
Caitlin never takes self-care lightly. She’s a huge advocate for nutritious food, a healthy lifestyle and taking time out for yourself; if you haven’t heard one of Caitlin’s self-care rants, you’re in for a treat.
Her intention for Be You by Caitlin is a commitment to give people the wholesome feel-good feeling of summer sunshine; a sun-smart sun-kissed confidence booster that can be sustained the whole year through.
With 10 years of experience in the field, Caitlin knows a great tan when she sees one. And, how it has the power to lift those endorphins!
“The feeling after a tan is something only tan lovers will truly understand. You feel 10 times better with a tan.”
Caitlin takes the quote “life is better with a tan (and a margarita)” seriously – almost as if it were made for her!
About Be You by Caitlin
The concept of Be You by Caitlin was inspired when Caitlin discovered a tanning solution via Instagram that she loved – Sonste. First it was the natural colour on the skin, and then the constant compliments on her tan; but after trying the self-tan mousse, with a formula that was both comfortable on the skin and looked as good as it felt, she was sold. Caitlin knew instantly that this tan was one that had to be invested in, and was a secret too good not to share!
After a few brainstorming sessions, and support and encouragement from Sonste’s founder Jayde Houndalas, Caitlin’s dream of opening her own tanning studio came to fruition. Be You by Caitlin is born out of a commitment to making others feel the best about themselves that they can be.
Be You by Caitlin offers clients a safe, natural-looking tan, and uses the full range of Sonste products throughout the studio experience, with everything from spray tan, to self-tan mousse, to before and after tan preparations.
Caitlin is highly dedicated in providing you with an exclusive feel-good tanning experience, whether it be for a special occasion or just to brighten your day. From the time you enter her beautiful studio in Torquay, you’ll love the feel and the natural look of Sonste and the Be You by Caitlin experience.